Anime jungle party: uma análise dos eventos geeks realizados em Manaus com potencial para incrementar o turismo Manauara

Abstract

This work investigates the impact of geek events, specifically the Anime Jungle Party, on tourism in Manaus, through the influence that Comic Com Experience has on São Paulo. The following were described as specific objectives: Describe the events Anime Jungle Party (Manaus) and Comic Con Experience (São Paulo); characterize the evolution of the Anime Jungle Party event; identify the consumer public of the Anime Jungle Party event in Manaus and tabulate the evolution of the Anime Jungle Party event through metrics throughout the editions. The research explores how these events contribute to the development of tourism in the region, analyzing their cultural, economic and social relevance. Using qualitative and quantitative methods, data was collected on the participation of fans of geek pop culture and the perception of local residents through the survey presented by Google Forms. The results indicate that these events have a significant role in promoting tourism in Manaus, attracting visitors from different regions of the State of Amazonas and part of Brazil. Furthermore, they demonstrate the potential of these events to boost the local economy, by increasing the flow of tourists and encouraging commerce and services in this area. This research contributes to a better understanding of the impact of pop geek events on regional tourism and highlights the importance of investments and public policies aimed at the entertainment and geek culture sector in Manaus.